Numerator data is an invaluable asset in tackling your biggest business questions. To help you utilize this data to its fullest extent, you can follow the analysis plans in our Numerator Playbooks.

Our Numerator Playbooks serve as a guide and framework for pulling, interpreting, and visualizing data. Each playbook will be centered around a core solution while providing guidance on utilizing additional Numerator Solutions to increase the breadth of your analysis.

You can visit our Playbook Hub found in Numerator University by clicking on the button below.

What was the overall performance of my category this year?

What's causing my brand's growth and how can I keep it going?

Why and how would my product benefit from expansion at the retailer?

I need to understand who my shopper is and how they compare to other shoppers in my category.

What is the best strategy for broadening my product portfolio?

How can I show the value of my brand to a retailer to protect/increase my shelf space?

What is the impact of Private Label on my category, and how can I win shoppers vs Private Label competitors?

Learn how to use Canadian Immigration Premium People Groups to understand the impact of immigration on your brands and categories.

How to explain to your buyer how their category is doing vs. the market, and why.