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SNAP/WIC in Insights:
There are several key places within our Insights platform where users can analyze trips where SNAP and/or WIC were used.
A few considerations when using the SNAP and WIC flags:
SNAP and WIC capture is limited to in-store receipts.
In order to get the most accurate read on SNAP and/or WIC users we recommend looking at shoppers who have made 2 or more SNAP and/or WIC trips.
The logic used in the platform to identify SNAP and WIC trips was updated in September 2022.
How to Use SNAP/WIC in Insights:
Example 1: Trip Groups
Users can create SNAP and/or WIC Trip Groups and use those to run reports or create Trip Groups.
Example 2: Shopper Comparison
Users can see how often SNAP and/or WIC were used on the types of trips specified in the report prompts.
Example 3: In the Data Explorer report, Trended Metrics Scorecard, and Advanced Trended Metrics Scorecard
Users can have metrics broken out by SNAP Used and WIC Used Trip Attributes.
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Last Updated 3/13/2023